Monitoring online reputation for businesses, brand names, and even persons is a necessary evil in today?s world of consumer generated content via blogs, social media, and review sites. It?s not just the search results that one has to worry about anymore but blogs, Twitter, Facebook, Yelp, and the list goes on.
One negative review can bring a small business to its knees. Monitoring what is being said about your company, its products and services and even its people, can be quite overwhelming to say the least.
That?s why the following infographic from Trackur is such a valuable resource. It is an ultimate guide that will help you to sort out the often mundane task of monitoring online reputation. Check it out and make sure you have all the right steps in place.
Oh, and if you want to make the process of monitoring online reputation much easier, Trackur itself is an awesome tool to accomplish this! I?ve personally used it and know the great folks behind it. No matter which way you go about it though, don?t neglect this important business strategy and remember that being proactive is always easier than dealing with the nightmare of a tarnished reputation.
[Click here for full size version]
David Wallace, co-founder and CEO of SearchRank, is a recognized expert in the industry of search and social media marketing. Since 1997, David has been involved in developing successful search engine and social media marketing campaigns for large and small businesses. In additions to his duties at SearchRank, David is editor in chief at Infographic Journal, a blog featuring some today's best infographics and data visualizations.Source: http://www.searchenginejournal.com/the-ultimate-guide-to-monitoring-your-online-reputation/58148/
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